Free Tools
Brand measurement calculators
Quantify brand sentiment, health, and campaign performance with free tools and industry benchmarks.
BrandNata offers free brand measurement tools that help marketing teams quantify brand performance with real data. Calculate net sentiment scores from mention tracking, assess brand health across 6 key dimensions, and benchmark campaign metrics against industry standards for paid social, search, email, display, and influencer channels.
Brand Sentiment Calculator
Calculate net sentiment score from positive, negative, and neutral mentions. Benchmark against competitors.
Try it free →Brand Health Assessment
Score your brand across 6 dimensions — awareness, consideration, preference, satisfaction, advocacy, and share of voice.
Try it free →Campaign Benchmarker
Compare CTR, CPC, CPA, conversion rate, and ROAS against industry benchmarks by channel.
Try it free →Sentiment Analysis Tool Selector
Answer six questions to see which sentiment analysis tool fits your team, channels, languages and budget.
Try it free →