How the 3rd Largest Glazing & ACP Manufacturer Accelerated Sales with an AI-Powered Panel Visualization App
An AI-powered panel visualization app enabling architects and builders to instantly preview cladding configurations — cutting the sales cycle from 3 days to under 5 minutes for a leading ACP manufacturer.
3x
More leads generated
5 min
Visualization time (was 3 days)
AI
Computer vision engine
Zero
Designer dependency
About the Client
A leading glazing and ACP manufacturer — ranked third largest in their category — collaborates with architects, builders, and developers to deliver modern, durable cladding systems and exterior architectural solutions for commercial and residential projects. Their sales teams previously relied on manual design workflows that took up to three days per visualization, limiting their ability to close deals quickly in a competitive market.
The Challenge
Slow Manual Image Creation
Sales teams captured site photographs and designers manually placed panels and textures using various tools — each visualization required approximately three days to complete, hampering deal velocity.
Dependency on Design Teams
Every panel visualization required designer availability, creating bottlenecks when managing multiple large-scale projects simultaneously and limiting scalability as the sales force grew.
Lost Sales Opportunities
Competitors offering quicker visual previews gained market advantage. Delayed renders directly impacted lead conversions in the fast-moving construction sector.
What We Did
1AI-Powered Visualization Engine
- Built a mobile app that reduced visualization time from 3 days to under 5 minutes
- Eliminated dependency on manual design coordination entirely
- Enabled instant ACP visualization during live customer meetings
- Improved sales response time across all regions
2Sales Lead Generation & Conversion
- Delivered real-time photorealistic visual previews of panel configurations
- Improved client discussion confidence with instant on-device renders
- Increased qualified sales leads by generating nearly 3x more leads vs. manual process
- Enabled architects and builders to make faster, more confident decisions
3Scalable Multi-Product Growth
- Extended visualization across ACP panels, glazing systems, and façade cladding
- Enabled high sales volumes without increasing operational complexity
- Improved inter-team coordination through centralized lead management
- Increased overall sales force productivity across regions
The Results
3x Lead Conversion Increase
Real-time previews significantly improved decision speed and conversion ratios compared to the previous three-day turnaround.
Faster Customer Engagement
Sales teams generate realistic visualizations within minutes, keeping prospects engaged and decisions moving forward.
Increased Sales Productivity
Teams now focus on closing projects rather than coordinating design work, improving deal throughput.
Streamlined & Scalable Operations
The AI solution supports high sales volumes across regions without adding operational complexity.
Improved Decision Making
Photorealistic previews available in real time empower developers and architects to make informed decisions quickly.
