Perimattic
About Brandnata

About Brandnata: AI agents and anomaly detection for ecommerce brands

Most dashboards tell you what happened. Brandnata tells you what is slipping and how to fix it.

Brandnata connects storefronts, marketplaces, ad accounts and analytics, detects anomalies and suggests fixes, with AI agents that act within limits you set. It is built by Perimattic.

A product team meeting around a conference table with laptops
Built by Perimattic
Building Brandnata since 2023 in Jaipur, India
80+
Connectors across stores, ads, analytics and logistics
2023
The year Perimattic started building Brandnata
<1 day
To go live, with connections that take minutes
24 hrs
For anomaly detection to begin after the first sync
What is Brandnata

One command center for sales, ads, returns and inventory

Brandnata is an AI platform for ecommerce brands that connects storefronts and marketplaces (Shopify, Amazon, TikTok Shop, eBay, Walmart and more), ad accounts, and analytics, detects anomalies in sales, ads, returns and inventory, and suggests specific fixes. Its AI agents can then execute those fixes across ads, SEO, email, and support, within limits you set.

Brandnata turns raw data into three things a busy team can use: anomaly alerts, suggested fixes, and agent actions within your limits. In plain terms, it tells you what is slipping, why it happened, the exact fix, and what an agent can do next.

Brandnata at a glance

Product
Brandnata, an AI platform for ecommerce brands
Built by
Perimattic
Started
2023
Based in
Jaipur, India
Built for
D2C and marketplace sellers
Connectors
80+ storefronts, marketplaces, ad platforms, analytics and logistics tools
The problem we set out to solve

Ecommerce teams had the data, but no one was watching it closely enough

Brands sell across storefronts, marketplaces and ad platforms, and each one reports its own version of the numbers. Problems like a return spike in one region or an ad set burning budget hide inside those separate reports, and by the time someone spots them in a spreadsheet, the money is already spent.

Numbers that never match

Sales figures differ across the storefront, the marketplace and the ad reports.

Problems found too late

Return spikes and ad fatigue discovered weeks after the money is gone.

Hours lost to spreadsheets

Time spent every week reconciling exports instead of fixing what broke.

Nobody watching closely

Plenty of data, but no one with the time to watch it closely enough to act.

How it works

Connect. Detect. Recommend. Act.

No lengthy setup or engineering work, connect your channels and Brandnata starts scoring anomalies the same day.

  1. 01

    Connect

    Link your storefronts, marketplaces, ad platforms, analytics and logistics partners in minutes each. OAuth only, no developer needed.

  2. 02

    Detect

    Brandnata reconciles every channel into one dataset and watches it around the clock: sales dips, ad fatigue, return spikes, stockouts, margin leaks.

  3. 03

    Recommend

    Every anomaly arrives with a plain-English diagnosis and the specific tweak: pause this ad set, fix this SKU's price, restock before the weekend.

  4. 04

    Act

    Approve once, or let your AI agents handle it. Agents manage your ads, SEO, email, support and more, always within limits you set.

What makes us different

Built for how ecommerce brands actually operate

Built for ecommerce

Storefronts, marketplaces, ad accounts and analytics in one place, reconciled by channel, SKU and region.

Anomalies, not just dashboards

Brandnata watches every number and flags what changed, with a suggested fix attached to each alert.

AI agents within your limits

Agents start in suggest mode. You approve changes and set limits, and every action is logged and reversible.

Read-only, official APIs

Connections use each platform's official APIs with OAuth or read-only API keys. No scraping, no password sharing.

Your data stays yours

Your data is never shared across brands and never used to train models for anyone else.

Live in a day

Each connection takes minutes, and most brands are live within a day.

A team planning together with sticky notes on a glass wall
Our story

What is data without action? Just noise.

Brandnata is built by Perimattic. It started from a simple observation: ecommerce brands had plenty of data, but no one watching it closely enough to act in time. Dashboards alone could not fix that.

In 2023, the Perimattic team set out to build a platform that watches, explains and acts. It combines anomaly detection, ad optimization, ad performance tracking, brand monitoring and sentiment analysis into one system that helps brands:

  • Spot problems the day they happen
  • Understand why they happened
  • Fix them faster, with agents doing the routine work
Who we serve

Built for D2C and marketplace sellers

Brandnata is built for ecommerce brands that sell through their own storefronts and marketplaces, from D2C founders to lean growth and operations teams. It is most useful once a brand sells on more than one channel and runs paid ads.

D2C founders

Sales, ads, returns and inventory in one place, with a suggested fix attached to every alert, so nothing slips while you run the business.

Growth and marketing teams

Catch ad fatigue and wasted budget across Meta, Google and TikTok, and let agents handle routine changes within limits you set.

Operations teams

Spot return spikes, stockouts and margin leaks by channel, SKU and region while there is still time to act.

Where they sell and advertise

The channels Brandnata brands most often connect, all reconciled into one dataset.

See all 80+ integrations

Industries

Apparel & Fashion Beauty & Personal CareFood & BeverageJewellery & AccessoriesHealth & WellnessHome & Living

A good fit if you

  • Sell on more than one channel
  • Run paid ads on one or more platforms
  • Need to catch problems in sales, ads, returns or inventory before they get expensive
Our mission

Making ecommerce operations measurable and actionable

Every sale, ad dollar and return should be:

Measurable

Reconciled across every storefront, marketplace and ad account.

Watched

Anomalies flagged the day they happen, not weeks later.

Actionable

Every alert comes with a specific, suggested fix.

In your control

Agents act only within limits you set, and every action is reversible.

Key concept

What is ecommerce anomaly detection?

Ecommerce anomaly detection means watching sales, ad, return and inventory data for changes that break from the normal pattern, such as a return spike in one region or an ad set whose cost per purchase jumps overnight, and flagging them fast enough to act.

FAQ

Questions about Brandnata

What is Brandnata?

Brandnata is an AI platform for ecommerce brands that connects storefronts and marketplaces (Shopify, Amazon, TikTok Shop, eBay, Walmart and more), ad accounts, and analytics, detects anomalies in sales, ads, returns and inventory, and suggests specific fixes. Its AI agents can then execute those fixes across ads, SEO, email, and support, within limits you set.

Who builds Brandnata?

Brandnata is built by Perimattic, a software company based in Jaipur, India. Perimattic started building Brandnata in 2023.

Who should use Brandnata?

Brandnata is built for ecommerce brands that sell through their own storefronts and marketplaces, from D2C founders to lean growth and operations teams. It is most useful when you sell on more than one channel, run paid ads, and need to catch problems in sales, ads, returns or inventory before they get expensive.

What makes Brandnata different from other analytics tools?

Most analytics tools show you dashboards. Brandnata watches your numbers for anomalies, explains what changed, and suggests a specific fix. Its AI agents can then make that change within limits you set, starting in suggest mode, with every action logged and reversible.

How long does it take to set up Brandnata?

Most brands are live within a day. Connections are OAuth-based and take minutes each, your dashboard fills in as historical data syncs, and anomaly detection begins within 24 hours.

How does Brandnata keep my data safe?

Brandnata connects read-only through each platform's official APIs, using OAuth or read-only API keys, with no scraping and no password sharing. Your data is never shared across brands and never used to train models for anyone else.