
What is data without action? Just noise.
Brandnata is built by Perimattic. It started from a simple observation: ecommerce brands had plenty of data, but no one watching it closely enough to act in time. Dashboards alone could not fix that.
In 2023, the Perimattic team set out to build a platform that watches, explains and acts. It combines anomaly detection, ad optimization, ad performance tracking, brand monitoring and sentiment analysis into one system that helps brands:
- Spot problems the day they happen
- Understand why they happened
- Fix them faster, with agents doing the routine work

